Member Centric

Relationship Marketing

Empowering Association Teams to create more compelling marketing communications to inspire member engagement.

Get Started For Free!


No two organizations are alike.


And, all Member Centric services are collaborations designed to integrate with your staff, current resources, and accelerate your progress on strategic goals.


It just makes sense to start with a conversation to discuss your unique circumstances and see if my services are a fit for your objectives. Schedule your complimentary consult below.


Engaging members was already challenging.


And, now, massive disruption has crowded online channels to new levels of competition.


Time to make your digital ecosystem of touchpoints work harder FOR your organization.


Learn 3 Key Areas of Opportunity in this 5-minute video to

increase engagement, reduce churn, and attract new prospective members.

(Because we all know increasing these metrics produces ripple effects into non-dues revenue opportunities!)

FAQs

Enough about Member Centric. Let's talk about you.

You're probably wondering a few things, such as...

What does the process look like?

The first step is always a complimentary consult. On the call, we will discuss your objectives, resources, and timeline. You will walk away from the call with at least one solution strategy and, if my services are a fit for your goals, the next call will be a walk-through of a customized service plan for your review.


From there it is unique to the project, see individual Services for more details or schedule a call to discuss.

We are short on staff and resources. Can you still help?

YES! Budgetary and bandwidth considerations are built into the foundation of each service. They are an excellent fit for the small-to-midsized organziation. For example, the Membership Engagement Plan is tactically detailed enough for staff to implement, or the Audience Insights Program is designed specifically to empower staff with a systematized approach to gathering compelling marketing information AND how to use it effectively in marketing communications.

Can you help in my industry?

Associations and Membership Organizations tend to have similarities across industries, yet each is its own unique mix of resources, goals, and purpose. The quickest way to determine if our services are a fit for your needs is to schedule a conversation.

What are the costs?

An initial consult is complimentary.


All costs are disclosed upfront and are per project. Options for retainer services are ad-hoc or an agreed-upon period.


No hidden fees. Ever.

How does MCM operate?

Primarily, MCM operates under a consultancy model.


Project dependent, you might also be offered introductions to my preferred network partner connections, or I will leverage that expertise on behalf of the project.

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"...forward-thinking, solution-oriented, and results-focused.

Dainella is an extremely talented, innovative, and visionary strategist. She has assisted our national organization in a number of key marketing initiatives that have enhanced not only the way that we explain our value proposition but engage our customers. She is forward-thinking, solution-oriented, and results-focused.


Plus, Dainella is an absolute joy to work with. Great listener and passionately cares about the clients that she works with to help them grow and prosper. A true professional by all accounts."


-S. Villwock, IOM, CAE, CEO IEC National (at time of engagement)

We’ll Show You How It’s Done

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We Make it Easy to Connect With Users On Every Platform

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Recent Work

ELEGANT THEMES

Brand Identity

Website Design & Development

SEO & Analytics

Social Media Generation

Success Stories

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Angel Witicker

Head of Marketing, Extra Space

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Debra Becker

Founder & CEO, Divi Corner

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John Wise

Head of Design, Elegant Themes

LET’S GET STARTED

Ready To Make a Real Change? Let’s Build this Thing Together!

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